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AOL feed back loop and whitelist applications offline

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Aol have today announced that their feedback loop and whitelist applications are offline whilst they resolve technical issues with them.

AOL said: -

We are currently experiencing technical issues with our feedback loop system. You will be unable to submit WL and FBL requests while we resolve these issues. Thank you for your patience.

Email Manual will post again when applications are available again.

Update: Now Resolved, see http://www.emailmanual.co.uk/?p=130

Yahoo! Spamhaus PBL issue resolved.

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With regard to our last post on delivery issues to yahoo, yahoo have today announced they have resolved the issue with delivery that was effecting some bulk senders.

Yahoo today released the following statement: -

We have rolled out a patch this morning that addresses the spurious Spamhaus blocks described in our prior post. We are confident that this latest push resolves the problem. We are still in the process of making sure all our MTAs received the update, but for the most part, the issue should no longer be prevalent (as of 10am PDT).

We certainly appreciate your patience during the past few days. If you encounter further issues, please free to let us know us via http://postmaster.yahoo.com (click on the “Contact Us” tab).

Regards,

The Yahoo! Mail Postmaster Team

Click here To see our Original post on the Yahoo delivery issues

Delivery to Yahoo! over the past few days.

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Over the past few days Email Manual has received a couple of reports that delivery attempts to yahoo email accounts have resulted in bounce messages being returned by Yahoo quoting that the recipient was on the spamhaus PBL blocklist.

Upon investigation, Email Manual has found a post on the yahoo postmaster site with the following information:-

some senders are seeing intermittent IP blocks when sending to Yahoo! Mail, with the SMTP error message from us citing that the block was due to a Spamhaus listing — e.g., “553 5.7.1 [BL21] Connections not accepted from IP addresses on Spamhaus PBL.” (See our full list of SMTP error messages at http://postmaster.yahoo.com/errors/ .)

If your IPs are currently not listed on any Spamhaus blocklist but you are seeing this error, please be assured that we are looking into the matter.

Whilst this doesn’t appear to affect all senders or even the affected senders all of the time Yahoo are working on this error. This may result in higher than usual bounce rates on campaigns going to yahoo based addresses and this should be taken into consideration when reflecting on your campaign reports.

Email Manual will post again when the issue has been resolved and confirmed by Yahoo.

Update 05/06/09 – Yahoo claim pbl issue resolved.

Email Manual Updates now available via Email.

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Great news Email Manual fans and regulars.

In addition to RSS and twitter you can now get updates on Email Manual article and blog posts direct to your inbox.

We have syndicated our RSS feed using feedburner which now gives us the ability to offer subscriptions via email as well as bog standard RSS.

To subscribe to Email Manual via email all you need to do is click here.

Enter your email address and verification word and you will receive an email to your inbox.

Click on the activation link within the email you receive and you’re done. Each time we update EmailManual.co.uk with a new article or blog post you will receive an email to your inbox (maximum of 1 per day on the days we update the site.)

We hope you enjoy the new easier way to keep updated on Industry news, deliverability, Email Marketing and spam filtering related articles and thoughts.

Outlook 2007 changes how email marketers should design their templates.

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Designing your templates for Outlook is important, especially if you are doing B2B mailings as Outlook is the most common email client used (over 50% of business users) in the workplace and an increasing amount of organisations are switching from Outlook 2003 to Outlook 2007.

The biggest change between Outlook 2003 and Outlook 2007 is that 2007 no longer uses Internet Explorer is its rendering engine, instead it uses Microsoft Word to render emails which it receives.

The problem with this is that Word is much less flexible, has less support for commonly used html code and CSS style sheets.

For a full list of things that Outlook no longer supports please see the Microsoft article on Outlook 2007 which was published.

The highlights are:

  • No support for animated GIFs (moving image files) – Despite Microsofts quote here saying that “GIF is a widely supported Internet standard.”
  • Macromedia Flash
  • background images
  • Forms
  • alt tags in images

This has not been popular amongst the Email Marketing community of designers.

However as Outlook 2007 has such a big market share it is not practical for Email Marketers to do nothing. Unfortunately therefore, marketers need to review their campaigns and email templates to ensure they still display reasonably well within Outlook 2007.

Here are some ideas and tips from Email Manual on how you might choose to address these changes.

  • Send a copy of your email templates and campaigns to a copy of Outlook 2007 to test them before you send your live campaigns.
  • Use a service such as litmus to test your templates in all common browsers/email clients.
  • Ask your ESP to review your templates, make suggestions for increased compatibility with email clients including Outlook 2007.
  • Ask your ESP to review and fix your templates for Outlook 2007 (This is likely to be chargeable, check pricing with them.)
  • Use this as an oportunity to review your emails against your marketing objectives, have they become to complex, cluttered? Perhaps this is just what you needed to take your emails back to basics and realign your templates with your marketing objectives, perhaps even a complete redesign?
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